Will Roissetter is is a user researcher and service designer. He has experience in both the public and private sector, and has built products and services for organisations including the The NHS, Government Digital Service (GDS), Centre for Digital Public Services (CDPS) in Wales and pharmaceutical companies.

Will believes that well understood and clearly stated user needs are the bedrock of great products and services. Managing and leading teams to uncover those needs to deliver exceptional experiences is what he loves doing.Before working at Public Digital Will lead a small team working on a behaviour change service working in partnership with the Montreal Behavioural Medicine Centre. Designing an intervention to support patients with COPD. The service helps patients to understand and implement behaviours so that they can self-manage their condition.

Will has trained and coached teams around on how to use user research to improve products and services in the USA, China, South America, Europe and the Middle East.

Ask Will about:

• Coaching and training for user researchers and senior teams
• Taking the risk out of building the wrong thing
• How to build a team of user researchers